Identity Crisis! teaser No. 11

Here's another sneak peek at my upcoming book, Identity Crisis!: 50 redesigns that transformed stale identities into successful brands

The above is a second spread from the Toppers Pizza identity re-design and rebranding case study from Shine Advertising Co.. The opening spread of the client's project was posted in Identity Crisis! teaser No. 6.

Future Identity Crisis! blog entries will additional visual teasers and related book news. Look for the book on your bookstore shelves this fall.

Image: Copyright © 2007 Jeff Fisher • Used with permission of author and HOW Books, an imprint of F+W Publications, Inc.

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